virtue
ViIRTUE Full Conditioner 6.7 oz
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Cleans | Replenishes | Nourishes Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our...
$40.00
ViIRTUE Full Shampoo 8 oz
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Cleans | Replenishes | Nourishes Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our...
$38.00
ViIRTUE Moisture Defining Whip 5.5 oz
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Hydrates | Defines | Enhances Virtue® Moisture-Defining Whip is a weightless, moisture-enhancing mousse that combines our patented Alpha Keratin 60ku® with nourishing oils to help hydrate, condition, and define your style. It is perfect for waves and curls alike, as...
$36.00
ViIRTUE One for All 6 in 1 Styler 4.0 oz
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Shines | Texturizes | Protects Virtue Labs 6-in-1 Styler is a sheer styling cream that adds softness, shine, and light hydration while strengthening, polishing and protecting hair from heat damage. This lightweight formula blends seamlessly into hair without a trace,...
$32.00
ViIRTUE Recovery Conditioner 6.7 oz
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Hydrates | Softens | Renews Virtue Labs Recovery Conditioner is a rich, luxurious conditioner that repairs damaged hair. It reconstructs frayed cuticles and brittle ends, infusing hair with softness, shine, and manageability. Formulated with our first-of-its-kind Alpha Keratin 60ku®, this...
$40.00
ViIRTUE Recovery Shampoo 8.0 oz
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Cleans | Replenishes | Nourishes Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our...
$38.00
ViIRTUE Restorative Treatment Mask 5 oz
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Rebuilds | Strengthens | Silkens Virtue® Labs Restorative Treatment Mask deeply hydrates and repairs hair without weighing it down. This lightweight formula works on all hair types, adding shine, moisture, and smoothing hair in under 3 minutes. Infused with our...
$66.00
ViIRTUE Smooth Conditioner 6.7 oz
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Cleans | Replenishes | Nourishes Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our...
$40.00
ViIRTUE Smooth Shampoo 8.0 oz
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Cleans | Replenishes | Nourishes Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our...
$38.00
ViIRTUE Volumizing Primer 5 oz
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Builds | Lifts | Sets Virtue Labs Volumizing Primer is a lightweight primer spray that adds volume and acts as a pre-styling boost without any stickiness or buildup. Formulated with our revolutionary Alpha Keratin 60ku® protein, it allows you to...
$36.00